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Dec 10 2009

Twelve Golden Principles Of Selling: Principle Four

Published by Jonathan Farrington at 10:28 am under General

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Sales 2.0 has arrived and unless you want to be left behind, you must fully embrace all of the opportunities that lay in front of you.

Think Social Media – LinkedIn. Jigsaw, Twitter, Plaxo, OneDegreeConnected – sign up and start building your network. Use these facilities to gain an inside edge by learning more about your clients/prospects/suspects.

Become involved with sales communities like Sales HQ, Sales Gravy, Salesopedia, The Customer Collective and Eyes On Sales and engage with like minded, forward thinking professionals.

Invest $25 for a whole year and join the most innovative; significant and exclusive sales related club on the net – www.topsalesexperts.com – and for less than 7 cents a day gain access, personal advice and coaching from seventy of the world’s leading sales gurus.

The benefits of effective networking are many. Some of these are:

• It is the most cost effective marketing tool available

• Networking referrals will typically generate 80% more results than a cold call

• 70 – 80% of all jobs are found through networking

• Every person you meet has 200 – 250 people with whom they connect who can potentially assist you

Anyone that you might want to meet or contact in the world is only five to six people contacts away from you.

So, get networking!!

Recommended reading:

“The Nature Of Networking”

“How To Begin The Networking Adventure”

 

Today’s News:  A short while ago, I re-published an extract from Nancy Nardin’s Smart Selling Tools’ newsletter about a company called SendOutCards. Well I placed my order and I have to tell you that the service has been simply superb, so I am going to publish my comments again…I am that impressed!

 

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SendOutCards: review and implementation plan

When I was selling, I’d get a frantic phone call every year about this time.  “We’re ordering holiday cards and we need a count of how many cards you need.  Call me back ASAP with your number“

Each rep came up with a high number, to be sure we would get enough. Fact is, I didn’t know for sure how many I needed, so I did what all of us did – I asked for more rather than less.  Then when the time came, I was faced once again, with the daunting task of signing each card, and compiling a list of recipients.

We would hire a temp to get the envelopes addressed, sealed and stamped.

If this sounds familiar to you and you’re dreading the thought of doing it all over again, then do what we’re doing this year. Use SendOutCards.  There’s no need to pay for extra cards you don’t need, No need to hire a temp to help with the process.  You simply upload your contacts, select a greeting card, add a standard or individual message for the inside and schedule the date for sending.

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SendOutCards, will print a high quality card, insert it in the envelope, address it, stamp it (with a real stamp) and send it off.  

If you have 5 reps and they each have 100 cards to send, it will cost a total of $761.  That’s $1.52 per card and that includes postage!  So not only will it save you time, but it will actually cost less as well!

Don’t dread this task.  Instead, get signed up, select your cards, upload your address list and be done with it.

Be proud of the cards your sending, and how quickly you got them done and out the door to customers and prospects.  Then get back to selling.  And use SendOutCards as part of your sales process.

Send a thank you note after each sales call. Simply log in, enter the contact details, type your message and press send.

 That is exactly how it works – find out more HERE

Full Disclosure: This is NOT a sponsored review – I really am using this service and it really is superb!

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